Email engagement is one of the key concerns of businesses. On average, the email click-through rate is around 2.6%, and even that is considered quite good. However, it’s important for a brand or business to use various tactics to yield specific results. That’s where tactics like using visual content come into play. It’s a known…
Did you know the approximate number of emails sent and received in 2020 was 306.4 Billion? By 2025, this number is predicted to increase to 376.4. That is a whopping number of emails sent. Don’t you think there should be a tool through which you can send emails to multiple people simultaneously? It is a…
Bulk email marketing is a strategy where businesses send messages to large audiences simultaneously, aiming to promote products or services and maintain customer relationships. When executed effectively, it fosters customer loyalty and significantly boosts Return on Investment (ROI). Brands utilizing dynamic content in their email campaigns can achieve an impressive ROI of 42:1. The prevalence…